For print resellers, building up a good relationship with a designer or marketing agency is extremely beneficial and professionally rewarding for both sides. Designers need to completely trust their printers or print resellers to deliver professional, high-quality print to often tight deadlines. As a print reseller you probably have design clients but how can you… Read more »

Every creative has experienced creative block. Designers, writers, artists and musicians all have their own stories of creative block and how they overcame it. Gary Lightbody, founder and singer of one of Ireland’s biggest bands struggled with the problem for four years before writing material for their forthcoming album. The advice the Snow Patrol front… Read more »

The print selling market in Ireland is hugely competitive and as we enter another new year potential customers will be bombarded by printers, print brokers and print resellers all trying to get business. Cold calling is often met with replies like “I already have a printer” or “We’re not looking for anything just now”. Printers… Read more »

Asking the right questions is the modern way to sell print to marketers Marketing like the print industry has changed dramatically in recent years. Businesses can measure results in real time using tracking systems and analytics. That means marketers are accountable and must demonstrate a good return on investment on all products across digital and… Read more »